123 Recommended Books — Steve Blank

Steve Blank is a Silicon Valley serial-entrepreneur and academician who is based in Pescadero, California. Wikipedia

1. The Other Side of Innovation: Solving the Execution Challenge (Harvard Business Review (Hardcover)) by Vijay Govindarajan, Chris Trimble
2. Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials) by Jim Collins, Jerry I. Porras
3. Good to Great: Why Some Companies Make the Leap…And Others Don’t by Jim Collins
4. The Art of War: The Essential Translation of the Classic Book of Life (Penguin Classics) by Sun-tzu
5. The Book of Five Rings by Miyamoto Musashi
6. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
7. The Deal Maker: How William C. Durant Made General Motors by Axel Madsen
8. Billy, Alfred, and General Motors: The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History by William Pelfrey
9. My Years with General Motors by Alfred Sloan
10. Sloan Rules: Alfred P. Sloan and the Triumph of General Motors by David Farber
11. A Ghost’s Memoir: The Making of Alfred P. Sloan’s My Years with General Motors (MIT Press) by John McDonald, Dan Seligman
12. Democratizing Innovation (MIT Press) by Eric Von Hippel
13. Strategic Human Resources: Frameworks for General Managers by James N. Baron, David M. Kreps
14. All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works — and Why Authen ticity Is the Best Marketing of All by Seth Godin
15. Permission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin
16. Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You. by Seth Godin
17. Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder, Yves Pigneur
18. Solution Selling: Creating Buyers in Difficult Selling Markets by Michael Bosworth
19. The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell by Keith M. Eades, Keith Eades
20. What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story by Ben Zoldan, Michael T. Bosworth
21. High-tech Ventures: The Guide For Entrepreneurial Success by C. Gordon Bell, John E. Mcnamara
22. The Future of Management by Gary Hamel
23. The Alchemy of Growth: Practical Insights for Building the Enduring Enterprise by Mehrdad Baghai, Steve Coley, David White, Stephen Coley
24. On War (Penguin Classics) by Carl von Clausewitz
25. The Mind of War: John Boyd and American Security by Grant T. Hammond
26. An Engineer’s Guide to Silicon Valley Startups by Piaw Na
27. The Cold War and American Science: The Military-Industrial-Academic Complex at MIT and Stanford by Stuart W. Leslie
28. Geek Silicon Valley: The Inside Guide To Palo Alto, Stanford, Menlo Park, Mountain View, Santa Clara, Sunnyvale, San Jose, San Francisco by Ashlee Van Vance
29. The New Strategic Selling: The Unique Sales System Proven Successful by the World’s Best Companies by Robert B. Miller, Stephen E. Heiman, Tad Tuleja, J. W. Marriott
30. The New Conceptual Selling: The Most Effective and Proven Method for Face-to-Face Sales Planning by Robert B. Miller, Stephen E. Heiman, Tad Tuleja, John Philip Coghlan
31. Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur, 2nd Ed by James A. Swanson, Michael L. Baird
32. Boyd: The Fighter Pilot Who Changed the Art of War by Robert Coram
33. Relationship Marketing: Successful Strategies For The Age Of The Customer by Regis Mckenna
34. The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by Rita Gunther McGrath, Ian MacMillan
35. Innovation and Entrepreneurship by Peter F. Drucker
36. Concept of the Corporation by Peter F. Drucker
37. Biodesign: The Process of Innovating Medical Technologies by Paul G. Yock, Stefanos Zenios, Josh Makower, Todd J. Brinton, Uday N. Kumar, F. T. Jay Watkins, Lyn Denend, Thomas M. Krummel, Christine Q. Kurihara
38. Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte
39. slide:ology: The Art and Science of Creating Great Presentations by Nancy Duarte
40. Business Plans that Work by Jeffry Timmons, Andrew Zacharakis, Stephen Spinelli
41. Start-up Nation: The Story of Israel’s Economic Miracle by Dan Senor, Saul Singer
42. Regional Advantage: Culture and Competition in Silicon Valley and Route 128 by AnnaLee Saxenian
43. Rebels at Work: A Handbook for Leading Change from Within by Lois Kelly, Carmen Medina, Debra Cameron
44. Term Sheets & Valuations — A Line by Line Look at the Intricacies of Term Sheets & Valuations (Bigwig Briefs) by Alex Wilmerding, Aspatore Books Staff, Aspatore.com
45. Extreme Programming Explained: Embrace Change, 2nd Edition (The XP Series) by Kent Beck, Cynthia Andres
46. An Introduction to Stock and Options by David Weekly
47. The Nudist on the Late Shift: And Other True Tales of Silicon Valley by Po Bronson
48. eBoys: The First Inside Account of Venture Capitalists at Work by Randall E. Stross
49. High Stakes, No Prisoners: A Winner’s Tale of Greed and Glory in the Internet Wars by Charles H. Ferguson
50. Pitching Hacks: How to pitch startups to investors by Venture Hacks
51. The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity by Alan Cooper
52. Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman, Rom Brafman
53. Don’t Think of an Elephant!: Know Your Values and Frame the Debate — The Essential Guide for Progressives by George Lakoff, Howard Dean, Don Hazen
54. Mastering the Complex Sale: How to Compete and Win When the Stakes are High! by Jeff Thull
55. Strategy and Structure: Chapters in the History of the American Industrial Enterprise by Alfred D. Chandler
56. The Visible Hand: The Managerial Revolution in American Business by Alfred D. Chandler Jr.
57. Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist by Brad Feld
58. Mastering the VC Game: A Venture Capital Insider Reveals How to Get from Start-up to IPO on Your Terms by Jeffrey Bussgang
59. The Goal: A Process of Ongoing Improvement by Eliyahu M. Goldratt, Jeff Cox
60. Startup: A Silicon Valley Adventure by Jerry Kaplan
61. Burn Rate: How I Survived the Gold Rush Years on the Internet by Michael Wolff
62. Startup Communities: Building an Entrepreneurial Ecosystem in Your City by Brad Feld
63. Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series) by Alistair Croll, Benjamin Yoskovitz
64. Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com by Aaron Ross
65. The Innovator’s Solution: Creating and Sustaining Successful Growth by Clayton M. Christensen, Michael E. Raynor
66. The Innovator’s Dilemma by Clayton M. Christensen
67. Delivering Profitable Value : A Revolutionary Framework to Accelerate Growth, Generate Wealth, and Rediscover the Heart of Business by Mike Lanning
68. New Lanchester Strategy: Sales and Marketing Strategy for the Weak by Shinichi Yano
69. Lanchester Strategy: An Introduction by Nobuo Dr. Taoka
70. The Checklist Manifesto: How to Get Things Right by Atul Gawande
71. New Venture Creation: Entrepreneurship for the 21st Century. by Jeffry A. Timmons
72. The Entrepreneur’s Guide to Business Law, 4th Edition by Constance E. Bagley, Craig E. Dauchy
73. The Mythical Man-Month: Essays on Software Engineering, Anniversary Edition (2nd Edition) by Frederick P. Brooks Jr.
74. Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages by Carlota Perez
75. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz
76. Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter
77. Competitive Advantage: Creating and Sustaining Superior Performance by Michael E. Porter
78. Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull, Amy Wallace
79. The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises, and Resources by Neil Rackham
80. SPIN Selling by Neil Rackham
81. High Tech Start Up, Revised and Updated: The Complete Handbook For Creating Successful New High Tech Companies by John L. Nesheim
82. Crossing the Chasm by Geoffrey A. Moore
83. Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadakos
84. The Theory of Economic Development: An Inquiry into Profits, Capital, Credit, Interest, and the Business Cycle (Social Science Classics Series) by Joseph A. Schumpeter, John E. Elliott
85. The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! by Al Ries, Jack Trout
86. Founders at Work: Stories of Startups’ Early Days by Jessica Livingston
87. The Strategy and Tactics of Pricing: A Guide to Growing More Profitably by Tom Nagle, John Hogan, Joseph Zale
88. The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business by Rita Gunther McGrath, Alex Gourlay
89. The One to One Future by Don Peppers, Martha Rogers
90. Marketing High Technology by William H. Davidow
91. Positioning: The Battle for Your Mind by Al Ries , Jack Trout, Philip Kotler
92. Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed — and What to Do About It (The Kauffman Foundation Series on Innovation and Entrepreneurship) by Josh Lerner
93. Confessions of a Serial Entrepreneur: Why I Can’t Stop Starting Over by Stuart Skorman, Catherine Guthrie
94. The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn’t by Robert I. Sutton
95. Getting Real: The Smarter, Faster, Easier Way to Build a Successful Web Application by Jason Fried, Heinemeier David Hansson, Matthew Linderman
96. The Founder’s Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup (The Kauffman Foundation Series on Innovation and Entrepreneurship) by Noam Wasserman
97. The Human Equation: Building Profits by Putting People First by Jeffrey Pfeffer
98. The Founder Factor by Nancy Truitt Pierce
99. The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
100. Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance by Jason Jordan, Michelle Vazzana
101. The Marketing Playbook: Five Battle-Tested Plays for Capturing and Keeping the Lead in Any Market by John Zagula
102. Technology Ventures: From Idea to Enterprise by Thomas Byers, Richard Dorf, Andrew Nelson
103. Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball by Dave Kurlan
104. The Complete Idiot’s Guide to Cold Calling (Complete Idiot’s Guides (Lifestyle Paperback)) by Keith Rosen
105. The Toyota Way: 14 Management Principles from the World’s Greatest Manufacturer by Jeffrey Liker
106. inGenius: A Crash Course on Creativity by Tina Seelig
107. What I Wish I Knew When I Was 20: A Crash Course on Making Your Place in the World by Tina Seelig
108. Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship by Mahan Khalsa, Randy Illig, Stephen R. Covey
109. It Only Takes 1% to Have a Competitive Edge in Sales by Thomas A. Freese
110. Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results by Thomas Freese
111. Do More Faster: TechStars Lessons to Accelerate Your Startup by Brad Feld, David Cohen
112. Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal, Tantum Collins, David Silverman, Chris Fussell
113. Blue Ocean Strategy by W. Chan Kim
114. Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated by James P. Womack, Daniel T. Jones
115. Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath
116. The Startup Playbook: Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs by David Kidder, Reid Hoffman
117. Creative Capital: Georges Doriot and the Birth of Venture Capital by Spencer E. Ante
118. Done Deals: Venture Capitalists Tell Their Stories by Udayan Gupta
119. SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers by Jill Konrath
120. Selling to Big Companies by Jill Konrath
121. The Startup Game: Inside the Partnership between Venture Capitalists and Entrepreneurs by William H. Draper, Eric Schmidt
122. The Innovator’s DNA: Mastering the Five Skills of Disruptive Innovators by Jeff Dyer, Hal Gregersen, Clayton M. Christensen
123. The Facebook Effect: The Inside Story of the Company That Is Connecting the World by David Kirkpatrick

https://steveblank.com/books-for-startups/